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A SearchITChannel.com blog


Commentary for value-added resellers (VARs) and systems integrators on partner programs, storage, security, networking and systems.

VMware memo: Microsoft cutting out Citrix

VMware is trying to drive a wedge between Microsoft and Citrix Systems, according to virtualization.info.

The site says it has obtained a memo that VMware sent to its sales channel last week, on the same day Microsoft hyped its virtualization push in a press release. The memo gives these instructions to salespeople whose potential customers are considering Citrix: “Tell (them) that MSFT will soon cut Citrix out of the loop … and Citrix is allowing it to happen.”

 The memo also downplays Microsoft’s news as “a desperate attempt to make it look like (Microsoft) had a new, coherent vision and strategy for virtualization.”

Microsoft and Citrix are longtime virtualization partners, but VMware is using Microsoft’s own advances in the market to argue that the two companies are also becoming bigger competitors with each other — despite their recently announced plan to develop interoperability between Citrix XenServer and Windows Server 2008. As Microsoft prepares to launch Windows Server 2008 — featuring the Hyper-V hypervisor — next month, the battle for VMware’s server virtualization market share lead should grow even more intense.

5 Comments »

  1. […] Tracy Coenen wrote an interesting post today onHere’s a quick excerptThe site says it has obtained a memo that VMware sent to its sales channel last week, on the same day Microsoft hyped its virtualization push in a press release. The memo gives these instructions to salespeople whose potential customers … […]

    Pingback by AMD Talk » VMware memo: Microsoft cutting out Citrix — January 28, 2008 @ 12:55 pm

  2. […] Tracy Coenen wrote an interesting post today onHere’s a quick excerptThe site says it has obtained a memo that VMware sent to its sales channel last week, on the same day Microsoft hyped its virtualization push in a press release. The memo gives these instructions to salespeople whose potential customers … […]

    Pingback by Teste » VMware memo: Microsoft cutting out Citrix — January 28, 2008 @ 12:56 pm

  3. VMware memo: Microsoft cutting out Citrix

    New post at channelmarker.blogs.techtarget.com

    Trackback by Windows Vista News — January 28, 2008 @ 1:00 pm

  4. […] VMware’s attempts to drive a wedge between virtualization partners Microsoft and Citrix first became public last month, when what was supposed to be an internal memo to VMware’s sales staff leaked online. […]

    Pingback by VMware employee attacks Citrix for XenSource buy — Channel Marker — February 14, 2008 @ 2:44 pm

  5. Things are getting testy! Some VMWare employees posing as job candidates tried to infiltrate Sanbolic’s development headquarters in Bulgaria last week. Sanbolic is working with Citrix and Msft to bring high availability to their platforms.

    Comment by BKosh — February 15, 2008 @ 10:30 am

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